MEET THE OWNER OF THE TIDY KITCHEN CO.

26 Feb 2021 | Student Advice

The Tidy Kitchen Co believe that good food should not only taste good but do your body good too. They are committed to sourcing fresh and whole ingredients, all the while keeping a close eye on their environmental footprint. In this Q&A we asked owner Laura Graham what the driving force was behind her starting The Tidy Kitchen Co., and how she overcomes setbacks. Here’s what she had to say…

Tell us about your business.

The Tidy Kitchen Co. is a local, independent food provider throughout Cardiff and surrounding areas. We use high quality, fresh ingredients to create delicious, healthy and different food. We’re soon to implement new retail lines to include sauces, preserves and frozen meals focusing on gut health and quality.

What was the driving force behind your business?

We felt there was a real lack of value for money and passion within the catering industry when it came to corporate and work lunches when we first started. We wanted to fuel people with nutritious food and focus on using local supplier wherever possible, now the business is evolving every month.

What are your core business values?

Value for money, integrity when it comes to sourcing ingredients and a commitment to not only great tasting but aesthetically pleasing food offerings.

 

How do you overcome setbacks?

I work hard, address setbacks head on and try and deal with issues in a timely and focused manner. I’ve learned a huge amount by getting things wrong and it only helps us to grow the company.

If you had one piece of advice for students setting out their own business what would it be?

You have to commit fully, do your research and truly believe in what you’re doing. If you can find someone to mentor and help grow your ideas without compromising your finances or passion that’s a huge help.

Are there any other brands outside of your sector that you are following at the moment?

I am always influenced by different brands. Currently we’re following @Hamamingo, who sell 100% Turkish cotton towels and love their authentic style. We often look for inspiration amongst our peers though and are big fans of Rogue Preserves and have been watching the growth of Lexi’s crispy bar treats with admiration.

What has been your biggest achievement so far?

We’re incredibly proud that we’ve survived the pandemic to date by sheer passion and hard work. We’ve had very little support or funding but due to the huge support within the community we have continued to trade and survive.

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