MEET THE CO-FOUNDER OF BOWER COLLECTIVE
With the environmental impacts of plastic pollution now widely known, many businesses are introducing concepts that eliminate plastic waste and help us to live more sustainably. Bower Collective, which was started in January 2020, is one such company. Their aim is to reduce single-use plastic by offering refillable household and beauty products. In this Q&A we asked co-founder Nick Torday what the driving force was behind him starting Bower Collective, and what their biggest success to date has been. Here’s what he had to say…
Tell us about your business.
Bower Collective is an online subscription platform selling Earth’s best home and personal care products in plastic-free and reusable packaging. We are a mission-driven business with a big vision to eliminate plastic waste and build the world’s leading, digital first, sustainable consumer goods company.
What was the driving force behind your business?
The plastic waste crisis is one of the defining environmental issues of our time. Our founders have been obsessed with this problem for several years and have both addressed it in previous stages of their careers, before bringing together everything they have learned to launch Bower. Our vision is a world without plastic waste in which everyone lives a more sustainable life!
What are your core business values?
Our core business values are:
We want to be true to our mission and build a successful business that delivers real change in the world.
We always put our people – employees, customers and partners – before profit.
We are generous of spirit in how we treat our customers and we also assign a portion of revenues to relatable causes.
We embody the entrepreneurial spirit and are willing to make bold calls to scale the business in pursuit of our mission.
How do you overcome setbacks?
We launched the business at the beginning of 2020 and were almost immediately plunged into the chaos of COVID lockdown. This had a dramatic impact on our supply chain and we had to work incredibly hard to access the right stock and supply as demand surged. The key to setbacks is to be constantly open to learning from them!
If you had one piece of advice for students setting out their own business what would it be?
Make sure you are fully focused on your purpose, whatever that may be. It can be anything from saving the planet to making lots of money, as long as you are true to what genuinely drives you, you will succeed and take others with you.
Are there any other brands within your sector that you are following at the moment?
Yes there are a few, most of whom we stock on our platform, like Bramley, Dame and Truthbrush to name a few!
What has been your biggest achievement so far?
Our biggest achievement so far would have to be the amount of plastic that we have saved from landfill! And our fantastic seagrass partnership with the Marine Conservation Society.
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